Social Media reported ratings have become one of the most powerful influencing tools on today’s customers’ decisions. Whether the ratings are impartial or not, we still take them into consideration. But unless we know what customers are looking for, operators will continue to do what they know best.
So, if you are building or rebuilding your customer base, you need to know how to attract bigger numbers, maintain quality while increasing quantity, and most important turn satisfied customers into loyal ones. These are some of the questions that need to be considered:
- How much attention should be given to Ratings and Social Media ?
- What do customers look for, what satisfies them, and is having satisfied customers enough?
- Would answering customers’ every need guarantee that they will give you a good rating?
- How important is Brand Compliance?
- What indirect effects do they have on the customer’s overall experience?
Through our Hotel Guest Audit Service, clients and operators receive a firsthand impartial and thorough review of what guests look for and what operators should provide.
Be it a newly operating hotel or a long existing one, Hotel Guest Audit is one the best tools on the market to help clients make informed decisions. They are a must for those who are looking to increase their booking ratings and therefore revenue.
Brand Compliance Audit
ISS believes that Brand Compliance Audits contribute to an overall best Hotel Guest Experience. Customers staying at branded hotels anticipate to have the same enjoyable experience that they’ve had at a similar brand in a different city or country. The role of ISS, as a third party, is to evaluate the indirect and direct elements that affect the Guest’s Experience, and translate those into clear and meaningful recommendations.
With an ability to gain entry into any regional country / city makes ISS one of the most flexible and cost competitive Brand Compliance Service Providers.